Q These illuminated signs along our freeways are not a zero-cost operation. Each time the signs are on, we taxpayers are paying the power cost for the message. Illuminating these signs to show trivial, non-urgent information to drivers, such as it’s raining or conserve water, is not free, nor is it the original reason for the signs.
Do the rules of lowering our carbon footprint not apply to Caltrans? I have no issue with presenting urgent information, but not to just waste money so someone can feel good. It bothers me and your response of “Caltrans feels this is necessary” is not sufficient justification for the cost of the power and the driving distraction.
While there is a certain mindset that reminding drivers will help, it is basically restating common knowledge on the premise that the driver is unaware.
Ron Feldman
Cupertino
A Mark-the-Caltrans-Spokesman had some thoughts on your comments, especially about conserving water during the drought:
“Our decision to use Caltrans’ roadside message boards to remind millions of drivers to conserve water was the department’s unique response to the state of emergency that has been declared in this state as a result of the drought. We completely disagree with your reader’s assertion that reminding drivers to conserve water is non-urgent information, as 2013 was the driest year on record and 2014 is shaping up to be California’s warmest year yet. The message will be pre-empted in cases of emergency notifications, Amber Alerts, incidents or major road closures.
“Here are some key facts your reader might not know. California’s record-breaking drought will likely persist in many parts of the state this winter and could intensify in some areas, according to the three-month winter forecast by the National Weather Service’s Climate Prediction Center. Drought conditions are expected to improve in California’s southern and northwestern regions, but complete drought recovery this winter is highly unlikely, as the remainder of the state is expected to remain unseasonably dry.”
Q How much does it cost to post messages on those electronic freeway signs that so many complain really slow traffic?
Mike Tyson
San Jose
A Typically Caltrans turns on 100 changeable message signs in its various campaigns. Each sign cost $8 dollars a day for the electricity and each sign costs the state $2,500 a year to maintain and operate.
Q I have often wondered why the electronic message boards never say “Windshield Wipers On? Headlights On. It’s the Law.”
It is frustrating to see so many dark cars in the rain. I have seen “Click It or Ticket,” texting messages, etc. But not that one.
Jackie Lobeck
A That would be the most frequent request I get, but the state says there are no plans to post this message.
Gary Richards is recovering from surgery but welcomes your questions and comments while he recuperates. Write him at [email protected] or call 408-920-5335.